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Definitions of goodwill
  1. noun
    the friendly hope that something will succeed

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  2. noun
    (accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets)

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  3. noun
    a disposition to kindness and compassion

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Definition that contains goodwill
  • farewell an acknowledgment or expression of goodwill at parting
  • pr a promotion intended to create goodwill for a person or institution
  • conciliation the state of manifesting goodwill and cooperation after being reconciled
  • public relations a promotion intended to create goodwill for a person or institution
  • send-off an organized expression of goodwill at the start of a trip or new venture
  • word of farewell an acknowledgment or expression of goodwill at parting
  • bon voyage an organized expression of goodwill at the start of a trip or new venture
  • love feast a social gathering intended to create goodwill among the participants
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